New client win: Socomec Group
Eleven Hundred Agency awarded Socomec Group’s UK&I PR brief
Eleven Hundred Agency has been appointed by Socomec Group to head up media relations across the UK and Ireland, helping the company capitalise on growing demand from organisations that want to improve the safety, availability and efficiency of their electricity infrastructures.
Founded in France in 1922, Socomec Group is a family-owned business that today employs 4,400 people worldwide and is solely focused on helping large organisations ensure the energy performance of their critical electrical installations. Its metering, power conversion, energy storage, and distribution products are designed for data centres, healthcare providers, manufacturers, stadia, venues, railway operators, local councils, as well as other organisations with high power requirements. The PR campaign, led by Eleven Hundred Agency’s London-based team, will focus on educating stakeholders in the UK and Irish markets on how Socomec’s solutions can help them reduce energy consumption, maintain operational resilience, and support their sustainability goals.
“Socomec may have been operating for over one hundred years but its expertise has never been more relevant,” said Claire Ayles, Founder, Eleven Hundred Agency. “Unpredictable energy pricing, stricter regulations, and a growing desire to cut carbon emissions mean power-hungry organisations must find ways to decrease their electricity consumption without cutting corners – that’s exactly where Socomec comes in. We’re excited to help tell its story in the UK and Ireland.”
Socomec selected Eleven Hundred Agency following a competitive review of UK PR agencies. As Colin Dean, UK Managing Director, Socomec Group, explained: “The Eleven Hundred Agency team stood out because it understood the technical intricacies of the electrical equipment and power management sector, and could translate this complex information into messages and campaigns that resonate with our target audiences. The agency will play a vital role in raising awareness of our brand in these strategically important markets.”